Web accessibility ensures that websites and web applications are usable by everyone, including people with disabilities. It's not just a legal requirement in many jurisdictions—it's a moral imperative and good business practice. In this guide, we'll explore how to create accessible web experiences.
What is Web Accessibility?
Web accessibility (often abbreviated as a11y) means that websites, tools, and technologies are designed and developed so that people with disabilities can use them. This includes:
- Visual impairments (blindness, low vision, color blindness)
- Hearing impairments
- Motor impairments
- Cognitive impairments
- Temporary disabilities (broken arm, lost glasses)
Why Accessibility Matters
Accessibility benefits everyone:
- Legal compliance: WCAG compliance is required by law in many countries
- Broader audience: Over 1 billion people worldwide have disabilities
- Better SEO: Accessible sites rank better in search engines
- Improved UX: Accessible design is better design for everyone
- Mobile users: Many accessibility practices improve mobile experience
WCAG guidelines ensure websites are accessible to all users
WCAG Guidelines
The Web Content Accessibility Guidelines (WCAG) provide standards for web accessibility. The guidelines are organized around four principles (POUR):
1. Perceivable
Information must be presentable to users in ways they can perceive.
- Provide text alternatives for images
- Provide captions for videos
- Use sufficient color contrast
- Make content readable and understandable
2. Operable
Interface components must be operable by all users.
- Keyboard accessible
- No seizure-inducing content
- Enough time to read and use content
- Clear navigation
3. Understandable
Information and UI operation must be understandable.
- Readable text
- Predictable functionality
- Input assistance (error identification)
4. Robust
Content must be robust enough for assistive technologies.
- Valid HTML
- Proper use of ARIA attributes
- Compatible with assistive technologies
Essential Accessibility Practices
1. Semantic HTML
Use proper HTML elements for their intended purpose:
❌ Bad
Click me
✅ Good
❌ Bad
...
✅ Good
...
❌ Bad
✅ Good
2. Alt Text for Images
Always provide meaningful alt text:
❌ Bad
✅ Good
❌ Decorative images

3. Proper Heading Structure
Use heading levels in order (h1 → h2 → h3):
✅ Good structure
Main Title
Section Title
Subsection Title
Another Section
❌ Bad: Skipping levels
Main Title
Subsection (skipped h2)
4. Keyboard Navigation
Ensure all interactive elements are keyboard accessible:
// Ensure focusable elements have visible focus
button:focus,
a:focus,
input:focus {
outline: 2px solid #0066cc;
outline-offset: 2px;
}
// Skip links for keyboard users
.skip-link {
position: absolute;
top: -40px;
left: 0;
background: #000;
color: #fff;
padding: 8px;
z-index: 100;
}
.skip-link:focus {
top: 0;
}
5. ARIA Attributes
Use ARIA when HTML isn't enough:
// Button with loading state
// Modal dialog
Confirm Action
...
// Form validation
Invalid email address
Proper color contrast ensures text is readable for all users
6. Color Contrast
Ensure sufficient color contrast (WCAG AA: 4.5:1 for text):
/* ✅ Good contrast */
.text {
color: #000000; /* Black */
background: #ffffff; /* White */
/* Contrast ratio: 21:1 */
}
/* ❌ Poor contrast */
.text {
color: #cccccc; /* Light gray */
background: #ffffff; /* White */
/* Contrast ratio: 1.6:1 - Fails WCAG */
}
7. Form Accessibility
Make forms accessible:
✅ Good form
We'll never share your email
❌ Bad form
8. Focus Management
Manage focus for dynamic content:
// When opening a modal
function openModal() {
modal.show();
// Move focus to modal
modal.querySelector('button').focus();
// Trap focus within modal
trapFocus(modal);
}
// When closing modal
function closeModal() {
modal.hide();
// Return focus to trigger button
triggerButton.focus();
}
9. Screen Reader Announcements
Announce dynamic content changes:
// Live region for announcements
// Or use alert role
Error: Please check your input
10. Testing for Accessibility
Test your site with various tools and methods:
Automated Testing Tools
- axe DevTools: Browser extension for accessibility testing
- WAVE: Web accessibility evaluation tool
- Lighthouse: Built into Chrome DevTools
- Pa11y: Command-line accessibility testing
Manual Testing
- Keyboard-only navigation
- Screen reader testing (NVDA, JAWS, VoiceOver)
- Color contrast checkers
- Zoom testing (200% zoom)
Common Accessibility Mistakes
- Missing alt text: Images without descriptions
- Poor color contrast: Text that's hard to read
- Keyboard traps: Users can't navigate with keyboard
- Missing labels: Form inputs without labels
- Inaccessible modals: Focus not managed properly
- Missing skip links: No way to skip navigation
- Auto-playing media: Videos/audio without controls
- Poor heading structure: Skipping heading levels
Accessibility Checklist
- ✓ All images have meaningful alt text
- ✓ Proper heading hierarchy (h1 → h2 → h3)
- ✓ All interactive elements are keyboard accessible
- ✓ Forms have proper labels and error messages
- ✓ Sufficient color contrast (WCAG AA minimum)
- ✓ Focus indicators are visible
- ✓ ARIA attributes used appropriately
- ✓ Page is navigable with screen readers
- ✓ Content is readable at 200% zoom
- ✓ No keyboard traps
Resources
Conclusion
Accessibility is not an afterthought—it should be integrated into every stage of the design and development process. By following WCAG guidelines and testing with real users and assistive technologies, we can create web experiences that are truly inclusive and usable by everyone.